THE CLIENT ASSIGNMENT The client called and requested assistance from us to develop a direct mail communication for a revised edition of a book called The Wedge-- the book deals with sales techniques for gaining sales leads. We approahed this brochure illustratively. |
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THE SOLUTION Using the graphical element of a triangle seemed logical and a natural solution to developing this illustration. Our illustrators used black ink and brush strokes to develop the initial illustration and imported the artwork into illustrator and recreated the drawings to develop the final brochure for this national publisher.
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THE COMPLETED ARTWORK The final artwork was checked, and a high-resolution file was prepared. The print-ready file was uploaded to my server, and we sent the client a note to say the work is done. We gave a link to download the final file. Other case studies: |
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